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Editor Approved: Sweatproof Beauty!

Editor Approved: Sweatproof Beauty!

What do beauty editors, Thrive makeup and elite athletes all have in common? They’re all sweatproof!

To put our upcoming waterproof beauty products to the ultimate test, we enlisted the help of beauty editors at a sweat sesh in New York at Flywheel. Flywheel is famous for their “never coast” mantra and we agree; you need makeup that works as hard as you do during your workouts!

Here’s a behind the scenes snapshot of us getting Good Housekeeping’s Cody Marrick glam pre-workout.

Success! Our post-workout beauty game is as strong as we were during our class! Yes, I did wear red lip lacquer and falsies to a spin class! With Allure's Shyema Azam who looks flawless per usual!



Check out Olivia Muenter of Bustle, Cody Marrick of Good Housekeeping, and Lara Eurdolian of PrettyConnected.com, still looking fly after the Flywheel class. 

When you see the words Infinity Waterproof™ on our beauty products (like eyeliner, brow liner or lash glue), it means it has passed the ultimate waterproof test to ensure 24-hour hold.

All of our makeup is vegan, free of parabens and sulfates, so they’re safe for use during your sweat sesh — and since eyeliner running down your cheeks is never a good look, you can rest assured that our Infinity™ line has you covered.

Tell us in the comments below: Do you wear makeup when you exercise?

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National Cancer Thrivers Day

Thank you to everyone who came out and celebrated National Cancer Thrivers (Survivors) Day with us and Good Morning America in Central Park!

Florence + The Machine performed their empowering hits “Dog Days Are Over” and “Shake It Off”; both are perfect anthems for anyone overcoming an obstacle in their life.

Check out that sea of Thrivers!

 

All attendees had the opportunity to choose a turquoise sign that represented what inspires them to thrive.

 

Since Robin Roberts not only inspired the name of our Robin Lashes, but the name of our brand it was truly an honor to spend our first annual Thrivers (Survivors) Day with the Good Morning America team.  

Good Morning America allowed us to reach and help millions of people; thank YOU to our community of supporters who help us bring joy to women going through cancer treatment around the world.

For those of you who didn’t catch our segment with Good Morning America, here it is!

 

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Thrive + Good Morning America celebrate National Thrivers Day

We are excited to announce our National Thrivers Day celebration with Good Morning America this Friday, June 5th!

Grammy award-winners Florence + The Machine will be performing and we'd love our NYC Thrivers, friends and family to come join us in the celebration 

If you'd like to RSVP to the event, please contact us at thrive@thrivecausemetics.com no later than 11 am EST Thursday, June 4th for details! 

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